The developed world has a vast, under-utilized asset that is not being leveraged to its best advantage: idealistic people who want to make the world a better place. For most of a century, idealistic people have been encouraged to use anger, protest, lobbying, and legal action in order to make the world a better place. While most certainly some of these behaviors and activities were necessary, we have reached the point at which the social benefit of such behaviors is decreasing. We have reached the point at which creation, rather than attack, ought to be the first obligation of reformers. The social entrepreneurship movement is the first tip of this iceberg. We want to create a world in which all idealists realize that the creation of new enterprises is the most powerful way to make positive change in the world. If all the energy that is currently invested in zero-sum political conflict was gradually transferred to the committed creation of sustainable enterprises, the cumulative impact on behalf of the good would be extraordinary.
