Quotes by Joost Meerloo

Political demagoguery is, to some extent, a problem in our country. The particular form this demagoguery takes is only a passing phase, and when our current dragons and inner phantoms have been laid to rest, the eternal demagogue will arise anew. He will accuse others of conspiracy in order to prove his own importance. He will try to intimidate those who are neither so iron-fisted nor so hotheaded as he, and temporarily he will drag some people into the web of his delusions. Perhaps he will even wear a mantle of martyrdom to arouse the tears of the weak-hearted. With his emotionalism and suspicion, he will shatter the trust of citizens in one another.

Pavlov's findings were that some animals learned more quickly if rewarded (by affection, by food, by stroking) each time they showed the right response, while others learned more quickly when the penalty for not learning was a painful stimulus.

Numbing the senses by monotonously repeating an assertion is a key element in utilizing mind control techniques.

He who dictates and formulates the words and phrases we use, he who is master of the press and radio, is master of the mind. Repeat mechanically your assumptions and suggestions, diminish the opportunity for communicating dissent and opposition. This is the formula for political conditioning of the masses.

Ready made opinions can be distributed day by day through the press, radio, and so on, again and again, till they reach the nerve cell and implant a fixed pattern in the brain. Consequently, guided public opinion is the result, according to Pavlovian theoreticians, of good propaganda technique, and the polls [are] a verification of the temporary successful action of the Pavlovian machinations on the mind.

The flight from study and awareness is much too common in a world that throws too many confusing pictures to the individual. For the sake of our democracy, based on freedom and individualism, we have to bring ourselves back to study again and again. Otherwise, we can become easy victims of a well-planned verbal attack on our minds and our consciences.

Demoralization of the target audience is yet another step in successful mind control.

The many meanings of "I Love You" "I love you" [is] a statement that can be expressed in so many varied ways. It may be a stage song, repeated daily without any meaning, or a barely audible murmur, full of surrender. Sometimes it means: I desire you or I want you sexually. It may mean: I hope you love me or I hope that I will be able to love you. Often it means: it may be that a love relationship can develop between us or even I hate you. Often it is a wish for emotional exchange: I want your admiration in exchange for mine or I give my love in exchange for some passion or I want to feel cozy and at home with you or I admire some of your qualities. A declaration of love is mostly a request: I desire you or I want you to gratify me, or I want your protection or I want to be intimate with you or I want to exploit your loveliness. Sometimes it is the need for security and tenderness, for parental treatment. It may mean: my self love goes out to you. But it may also express submissiveness: please take me as I am, or I feel guilty about you, I want, through you, to correct the mistakes I have made in human relations. It may be self-sacrifice and a masochistic wish for dependency. However, it may also be a full affirmation of the other, taking the responsibility for mutual exchange of feelings. It may be a weak feeling of friendliness, it may be the scarcely even whispered expression of ecstasy "I love you, " - wish, desire, submission, conquest: it is never the world itself that tells the real meaning here.

. . . well publicized facts are always the bane to the mind controllers.

The big lie and monotonously repeated nonsense have more emotional appeal in a cold war than logic and reason.