Cultural Creatives are a fascinating demographic, a major mainstream subculture of American society that represent a collective emergence of progressive values, beliefs and lifestyles. Discovered by sociologist Paul H. Ray, co-author of The Cultural Creatives, they comprise 50 million Americans, 26% of the population.
These are the people who take seriously environment and ecology, personal growth and development, relationships, contemplative practices, and much more. Ray has studied this shift in values and lifestyle that has been happening over the past 40 years.
World-centric, rather than traditionalist or modernist, Cultural Creatives combine an extensive inner development with with an expansive, compassionate and sustainable planetary view.